Kathryn's Blog


The Fish Will Bite if You Have Good Bait

The Fish Will Bite if You Have Good Bait



Trying to sell a home can be a lot like fishing.  You need to know which pond has the most fish, and you also need to know what the best bait is to entice the fish to bite.

While every home has its features and every buyer has his or her needs, there are are few factors that will increase your chance of attracting more fish in the pond of buyers:

The Bait:    Juicy worms and shiny lures will attract more fish than dried and dusty bait.  Likewise, a clean and updated home will attract more buyers than one that is cluttered and needs repairs.  Be sure your home is like a bright and shiny penny to attract buyers away from competing properties.

The Pond:  Most buyers these days are searching out homes on the Internet before they start to go out to see the homes that seem to fit their needs.  Make sure you have top exposure for your home in the dozens of online sites where buyers search.

The Fisherman:  Folks who fish often get out early, before the competition does.  They catch the fish while the water temperature is just right.  When you hire a real estate agent to sell your home, be sure to select an agent who knows where the buyers are, what bait is enticing the buyers, and the nuances of market timing.

Every fish bites if you use the right bait.  Grab your line and some fresh bait and see if you can't reel in a couple of fish!


Putting Today's Technology Tools to Work for You


Text and photos copyright Kathryn J. Acciari unless otherwise noted. 
All rights reserved.




Sturbridge & Central MA Real Estate and More



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Kathryn Acciari, Brand Ambassador

Century 21 Real Estate LLC
175 Park Avenue
Madison NJ 07940

Serving Brokers, Owners, and Agents Throughout New England

Cell: (508) 982-0686   

Blog: Real Estate Blog
Twitter: @kacciari

Comment balloon 15 commentsKathryn Acciari • April 04 2011 07:19AM


now THAT is a great post!!!!

Posted by Ben Benita, Speaker, Author, Game Changer, Coach (Ben Benita) over 9 years ago

Great post! I totally agree and appreciate how your thoughts about what it really takes to attract buyers and sell a house.

Posted by David Burrows, No Pressure, Just Seriously Devoted to Real Estate (Classic Realty) over 9 years ago

Great post =- thanks for sharing. Analogy is spot on. Technology is key in luring the buyers to the pond and the fisherman pulls the line at just the right moment.

Posted by K.C. McLaughlin, Realtor, e-PRO, Homes for Sale - Cary, Raleigh NC (RE/MAX United) over 9 years ago

Not only do you need good bait, but you have to remember to set the hook and reel them in.  Many salespeople forget that last part.  They just hope that the fish will jump in the boat and forget you have to work the lure to land that fish.

Posted by Chris Mayr (D3 Interactive Marketing) over 9 years ago

Kathryn  That is quite an analogy - suggesting

Posted by Karen Kruschka, - "My Experience Isn't Expensive - It's PRICELESS" (RE/MAX Executives) over 9 years ago

Ben:  Thank you!  Juicy bait reels them in.

David:  Glad you stopped in and enjoyed my post.

K.C:  That is absolutely what I'm talking about here.

Valerie:  And if you go to the pond that has few fish (print ads), you'll get fewer bites, right?

Chris:  Excellent - the fisherman has to know how to handle the catch.

Karen:  Thanks - I've been watching the ice on the ponds melt and thinking about what people who fish do for a successful outing.

Posted by Kathryn Acciari, Brand Ambassador and Business Coach (Century 21 Real Estate) over 9 years ago

Kathryn, what a great way to catch new listings.  A good fisherman uses fresh bait.  I can see you catching a lot of listings this year.

Posted by Kay Van Kampen, Realtor®, Springfield Mo Real Estate (RE/MAX Broker, RE/MAX) over 9 years ago

Great analogy, Kathryn. Hope you have a very successful 2011 with lots of fishing.

Posted by Toni Weidman, 20+ Years Selling Homes in New Port Richey, FL (Sailwinds Realty) over 9 years ago

We love the fishing analogy and think it really makes the point. Great post Kathryn!

Posted by Lee & Carol Barbour, REALTORS, Mountain Living Team in Murphy NC and North GA (Murphy and Hayesville, NC; Hiawassee, Blairsville, Blue Ridge GA) over 9 years ago

Kay:  I hope your prediction turns out to be true.  And I'll send that vibe right back to you. 

Toni:  Thanks so much, and best of luck with your fishing as well.

Lee and Carol:  Glad you enjoyed it.  Happy fishing!

Posted by Kathryn Acciari, Brand Ambassador and Business Coach (Century 21 Real Estate) over 9 years ago

Kathryn, A great analogy.  Using technology is the key today.  Suggested!


Posted by Gloria Todor, & Doug Durren (484) 431-3686 in SE PA (Century 21 Absolute Realty ) over 9 years ago

Gloria:  Thanks for the vote!  I like to look at Apple - they came up with some very appealing bait for phone and tech users.  We also need to do that for real estate  buyers.

Posted by Kathryn Acciari, Brand Ambassador and Business Coach (Century 21 Real Estate) over 9 years ago

I love fishing!!! Especially with the right bait.

Posted by Pam Crawford, Owner-RE/MAX Prof. Assoc.,MBA, CDPE, CRS, ABR (RE/MAX Professional Associates) over 9 years ago

Pam:  Got some good nighcrawlers, do you?

Posted by Kathryn Acciari, Brand Ambassador and Business Coach (Century 21 Real Estate) over 9 years ago
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