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Your House Might Sell When Pigs Fly

The following article was written by Lizette Fitzpatrick, a broker in Kentucky.  Her insight is quite true - sometimes a home does not sell for reasons that baffle us real estate professionals.  I am reblogging it in the hopes that it will give home sellers in MA some encouragement when their home seems to be passed by.  Hang in there - it simply may not be the right time for you.

 

Sometimes selling a home just seems to take forever. It might sell when pigs fly!

My listings are marketed equally. Two MLS systems, www.lizette.us, my blog, my weekly email newsletter, Facebook, Twitter, 50 other websites, etc. COMPLETE OVERKILL! Still...some houses sell...some don't.  

There is no rhyme or reason why some houses get showings...others do not. Well....a few houses may have problems and that maybe the cause. Some are OVERPRICED, dirty, bad pictures, uncooperative sellers(or AGENTS), pets, repairs needed, ugly carpet, appalling decor, no basement, master on the second floor, blah,blah, blah. Some great houses get no showing at all! That always amazes me.  

When pigs flyI can well remember the first listing I had that expired after 180 days. I thought it was the end of the world.

My very best spin went into the marketing. Still....it just went kaput. I was heartbroken.

I vowed to not go through that again! Surely, I could will buyers to the next house I listed!

Just like yesterday, I can recall one house I had listed in Lexington. There was a deadline to get it sold because the sellers had put a contract on another home in Richmond.

Diligently, I placed all my marketing and literally sat there EVERY Sunday to make magic happen.

The house was spotless, beautifully painted and had designer decor...a dream house.

People came in a looked around for 6 months. The contract on the other home was extended. That house was gonna sell when pigs fly!  I was so sad for my couple. We had to let both dreams go.

Life went on and about 8 months later the seller called me. "Lizette", she said, "I know now why our house just didn't sell. It was a higher power watching over us. Our daughter is now pregnant and will have to live with us and we need to raise the baby. Our dream of moving and being closer to the lake to play on jet skis would have been a mistake. We need to stay put and take care of this baby. You did all you could but it wasn't meant to be."When Pigs Fly

This changed my thinking about my listings. I started to relax and believe that all would work out as it is supposed to.

Some houses get buyers...some do not. It only takes one.

When all the marketing is in place and believe me... My listings are seen EVERYWHERE on the Internet. The right buyer will come along IF they are supposed to.

My advise for sellers is to relax. Enjoy your life. If you have a great agent doing a wonderful job. RELAX.

On the other hand...if you are dealing with an agent that is a slacker and that's the problem...let them go and get an agent that takes interest in doing their best.

Since 98% of all buyers will be from the Internet, Google your address to see where it is marketed. Google your agent to see if they have page upon page of Internet presence. You need an Internet saavy agent. Less than 3% of buyers come from print ads. Don't push for this type of marketing...it's a waste of your agent's marketing dollars.

Life happens while you are making other plans -  John Lennon

P.S. These amazing Flying Pigs were sighted and photographed by my dear friend, Connie King in Tennessee.

 REQUEST A KENTUCKY RELOCATION PACKET!

  Finding a new Kentucky home has never been so easy!

Lizette Realty Lizette Fitzpatrick

Lizette Fitzpatrick - Principal Broker at Lizette Realty.

859.979.2834

email@lizette.us

For more information on Kentucky Horse Farms, Richmond and Lexington KY real estate click on Lizette.us.

Copyright © 2010 By Lizette Fitzpatrick, All Rights Reserved

*Your House Might Sell When Pigs Fly*

Putting Today's Technology Tools to Work for You

 

Text and photos copyright Kathryn J. Acciari unless otherwise noted. 
All rights reserved.

 

 

 

Sturbridge & Central MA Real Estate and More

 

 

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Kathryn Acciari, RSPS, SRS, RESE, CFA

Century 21 MetroWest
45 Lyman Street  Suite 14
Westborough MA 01581

Serving the Route 9/20 Corridors of Central Massachusetts
Sturbridge to Westborough

Cell: (508) 982-0686   
Email:
kasellshomes@gmail.com

Web site: kathrynacciari.com
Blog:
Real Estate Blog
Twitter: @kacciari

Comment balloon 4 commentsKathryn Acciari • April 19 2010 06:22AM

Comments

Often times the reason a home doesn't sell has nothing to do with the marketing.

Posted by William True, Sarasota Real Estate (True Sarasota Real Estate) over 8 years ago

You're right, William.  Aside from condition and price, sometimes it's just the market and the timing.

Posted by Kathryn Acciari, Brand Ambassador and Business Coach (Century 21 Real Estate) over 8 years ago

Kathryn: I was going to say timing as well- sometimes economic jitters, the # of other listings nearby for buyers to choose from can also make the home search a slower one, even if your listing is priced much more attractively, there can be factors such as those that make it harder for a buyer to pull the trigger. Great attitude - if you know you are doing everything in your power - it will happen or not.

Posted by Ellie Shorb, Realtor DC, MD & VA Luxury Home Expert (Compass Real Estate) over 8 years ago

Marketing certainly helps, but it's difficult to market a pig unless it's marketed as a pig at the present price of pork. You can't sell pork for the same price as beef. 

Posted by Bill Travis, Broker/Owner (Captain Bill Realty, LLC) over 8 years ago

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