Home Buyers and Home Sellers: What You "Say" Online May Hurt You
A quick tip for both home buyers and sellers: If you regularly use the social media sites, like LinkedIn, Facebook, or Twitter, it is best to not "talk" about your real estate issues on these forums.
Why? Because other home buyers and sellers are looking for insight into your situation, so they can use them to their advantage.
For example, if you are buying a home, suppose you put a post on Facebook that says, "I love this house! Hope our offer is accepted." If your Facebook account is open to the public, then the savvy home seller of the house you love may search for you on Facebook and read your comments. Savvy seller may figure that he has the upper hand in negotiations, since you love the house that he is selling.
Likewise, if you are selling a home, the savvy buyers can find you, and follow your comments. If you are in a desperate situation, the savvy buyer may use that to his or her advantage.
So, what can you do to reduce your risk of your social comments being used against you in your real estate deals? Simply set your privacy settings so that only trusted friends have access to your posts. Better yet, keep your comments to yourself - at least until the official papers are signed.
Putting Today's Technology Tools to Work for You
Text and photos copyright Kathryn J. Acciari unless otherwise noted.
All rights reserved.
Kathryn Acciari, Brand Ambassador
Century 21 Real Estate LLC
175 Park Avenue
Madison NJ 07940
Serving Brokers, Owners, and Agents Throughout New England
Cell: (508) 982-0686
Blog: Real Estate Blog